Job Details
Social Media Marketing Executive
OpenJob Description
Key Responsibilities
* Manage Company social media platforms including Instagram, Facebook, LinkedIn & YouTube.
* Plan, create, schedule and publish posts, reels, stories, carousels and promotional content.
* Manage and optimize Meta Ads (Facebook & Instagram) campaigns for awareness, traffic and lead generation.
* Conduct SEO, keyword and competitor research and support SEO-friendly content creation.
* Create engaging marketing content related to veterinary clinics, SaaS, technology and VetKore products.
* Design social media creatives using Canva and basic video/reel editing tools.
* Monitor CPC, CPM, CTR, CPL, conversions, engagement and campaign performance.
* Prepare weekly/monthly marketing reports and provide performance insights.
* Work with the Sales & Product teams to support lead generation and marketing campaigns.
Required Skills
* Social Media Marketing & Digital Marketing
* Meta Ads / Paid Advertising
* SEO & Keyword Research
* Content Writing & Copywriting
* Canva & Basic Video Editing
* Google Analytics & Search Console – basic knowledge
* Good communication, creativity and analytical skills
* Knowledge of AI marketing/content tools is an advantage
* B2B SaaS experience is preferred
Eligibility
* Graduate/Diploma in Marketing, Digital Marketing, Mass Communication, Business Administration or related field.
* Freshers with certifications, projects, practical knowledge or a good portfolio are welcome.
* Candidates with hands-on experience in Meta Ads, SEO and Content Marketing will be preferred.
Ideal Candidate - Creative • Proactive • Data-driven • Good Communication • Quick Learner • Marketing-oriented
What We Offer
* Hands-on exposure to Social Media, SEO, Meta Ads & Digital Marketing
* Opportunity to work with a growing B2B SaaS company
* Learning and career-growth opportunities
* Exposure to marketing tools, analytics and CRM